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  • INCREASE LEADS & CONVERSIONS

  • NURTURE CUSTOMER RETENTION 

  • DISPLAY AUTHORITY 

Don't dabble. Get the GOOD STUFF.
Optimise your communication with copy from a qualified and accredited professional copywriter.

High-impact, High-converting Copywriting

My words communicate your products and services in the most effective way.

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It can be confusing, all this digital marketing malarky.

Not to mention time-consuming. So, let me do it for you.


I make writing copy my business...
so you can get on with yours. 


My words are laser-focused on one thing: driving your sales.

I do this by crafting copy for you that's research-driven, consistently compelling, and backed up by a healthy dose of proven frameworks and behavioural science. 



Here's what I can help you with...

 

Services

Services

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Don't see what you need?

No worries. Feel free to tell me your exact requirements. From social media posts to sales pitches to balloon art*, get in touch and let's talk it through.

(*OK, so not balloon art, but anything words-related and I'm on it!)

They got the GoodStuff.

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Hold on, hold on, hold on.

Do I even need a copywriter?

  • Underwhelming website?

  • Online leads need a boost?

  • Inconsistent branding?

Or maybe you're simply short on time or staff to write your own copy. 
Don't worry. You're not the only one. In fact, most businesses will answer 'Yes' to at least one of these questions. 

However, most won't do anything about it. You're not like "most businesses", though.

You know better. You know that...


My words will help your business to:

BUILD TRUST
IN YOUR BRAND 

I build trust in your brand by telling your story in a way that truly represents who you are and the values you stand for.

You're a voice of authority in your industry, and my words convey this to your target audience.

SAVE
MONEY

I save you money by writing keyword-rich copy that improves your search engine rankings and drives traffic to your website or social media.

By speaking "their language", I increase brand awareness and help compel your customers to take the action you want.

Meaning you can ditch that costly marketing campaign.

CONVERT BROWSERS INTO BUYERS

I convert browsers into buyers by speaking to their needs and desires.

 

Consumers make decisions that are driven by emotions.

 

I clearly communicate how your product or service improves their lives, plus the value and benefits your company provides...

 

Giving your customers all the right feels, and turning perusers into punters.

SAVE
TIME

I save you time by eliminating the need for you to create your own copy.

Leave that to me, so you can spend time doing what you do best - making your business amazing. 

 We were so impressed we now work with Adam on a monthly retainer.

PAUL EDWARDS ㅣ CEO, GORILLA BREWING CO. 

Initially we hired Adam to write us a few beer descriptions, but we were so impressed with his writing that we now work with him on a monthly retainer.  He's written stuff from job vacancy ads to blog articles for us. Adam works on your behalf, asking questions, listening, and offering inspired ideas.

About

About Me

(ALTHOUGH, TO BE HONEST, IT'S NOT REALLY ABOUT ME...)


Well, I guess it is. But it's more about you. So let's start there.

 

You have an amazing product or provide a great service. But you're not sure this value is truly communicated to your target audience.

 

It's not displaying your authority. Getting you enough leads. Driving sales.

TL; DR:
Hairy-faced professionally qualified copywriter and former English professor now helps businesses communicate better with words that drive action and sell more. 

Well, that's where I come in...

Hiya! I'm Adam.

That's my beardy bonce up there.   

(Yeah, yeah...I know. The professional mugshots are still being  massively photoshopped developed.)


Dodgy facial hair aside, I'm a professionally qualified and affiliated copywriter, and founder of GoodStuff Copywriting. I'm also a Marketing graduate and former university English lecturer.

These days, when I'm not mucking about with my daughter Rosie or supporting Ipswich Town, I combine marketing and English to write copy that helps all kinds of businesses optimise their communication.

That might mean getting straight to the point with crisp, concise copy.

Other times, I tell stories about brands that give all the right "feels". 

​From social media posts to long-form blog articles, my copy is research-driven and consistently compelling... giving your audience that little nudge they need to take the action you want.

So, really it's about us, and whether we 're a good fit.

(Which I'm sure we are.)​

To find out, get in touch. I'd love to chat!

Testimonial 2

I hired Adam to write a long-form blog that would both educate parents about Mindful Education and encourage them to explore mindfulness and the Active English program at our studio.
I was looking for something informative, persuasive, factual but approachable.

Adam nailed it and gave us a great piece that really showcased our philosophy. 
I'm looking forward to working with him again.

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 Adam nailed it!

LAURA McLUCKIE ㅣ OWNER, WELLMI WELLNESS

I'm Qualified and Affiliated

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Registered by the UK government and quality endorsed by:  

BA (Hons.) Marketing
with accompanied qualification from:

Affiliated member

30-hour
course completed

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Hired a copywriter before?

HERE'S HOW IT WORKS...

1. DISCOVER

CONTACT FORM
​Tell me a bit about what you'd like me to do for you here (a blog or a landing page, for example.)

FREE 30-MINUTE DISCOVERY CALL
I'll get in touch so we can schedule a good time to chat.

QUESTIONNAIRE
During the call, I'll ask you questions to help me produce the very best results for you.

2. DEVELOP

BRIEF CREATION
Based on our chat and the information you provided, I'll create a project brief and send it to you.

AGREE ON BRIEF
Take a look at the brief and if you're satisfied, we'll get the papers signed!

GET TO WORK, ADAM!
Time for me to crack on with my research and first draft.

3. DELIVER

FIRST DRAFT
Hot copy incoming! Within our agreed upon deadline or earlier, I'll deliver the first draft.

FEEDBACK/REVISION REQUEST
I
 welcome detailed and specific feedback. Here's when you can request a revision... this is exactly what first drafts are for, so don't be shy.

SECOND/THIRD REVISIONS
I'm 100% invested in your company's success, so I won't rest until we're both over-the-moon with the end deliverable.​

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